E commerce Trends Leading the Way
We spoke with leaders in the industry about the trends in Ecommerce in 2021 and they had a lot to share. So, let’s explore the biggest eCommerce trends and see where things are headed.
1. Augmented reality enhances the reality of online shopping.
Augmented reality (AR) has been a complete game changer for ecommerce. With this type of technology, shoppers can truly see the item they’re shopping for, which helps them make a buying decision. AR really changes the shopping experience in specific industries, such as fashion and home decor because the customer can get a better feel for the item without seeing it in-person.
2. There will be a growing volume of voice search.
Not only do more people own smart speakers, but they also rely on voice assistants to complete daily tasks. Loop Ventures forecasts that 75% of U.S. households will own a smart speaker by 2025.
As more homes adopt smart speakers, more consumers will utilize voice search to shop online, order food and organize their lives. The rise of voice search creates an opportunity for ecommerce businesses in terms of keywords and content.
3. AI helps shops learn about shoppers.
Artificial Intelligence (AI) and machine learning make it possible for the customer to have automated, personalized shopping experiences. AI is continuously collecting data on how a customer shops, when they buy purchases and what they’re looking for in a product or a service. It’s a piece of technology that really can’t be replicated in-store.
4. Big data plays a role in creating personalized experiences.
Today, many consumers are more aware that ecommerce sites are collecting personal data, which puts them at risk. Because of this, experts have mixed feelings about the benefits of big data and how it affects the personalized shopping experience.
5. Chatbots improve shopping experiences.
Chatbots interact with online shoppers much like an in-store sales associate would do. Today’s shopper wants to be able to find and buy a product in just a few clicks, and if they can’t, they get frustrated. This is where a chatbot can step in and save the sale.
Experts predict that 80% of businesses will be using chatbots in 2020
6. Mobile shopping is still on the move.
Mobile shopping allows customers to make purchases from anywhere, which is vital in today’s world. However, if your ecommerce site isn’t responsive on mobile or through web apps, you’ll be missing out on big opportunities. Shoppers who are mobile users want the added convenience, plus the ability to pay digitally.
In 2019, Statista estimated that by the end of 2021, 73% of ecommerce sales will take place on a mobile device
7. More ways to pay.
Customers have individual needs when it comes to payment methods, but they might cancel a potential sale if they can’t pay how they want on an ecommerce website. Offering a wide variety of ways to pay is a good way to increase conversion rates on mobile devices. Plus, if customers can save their payment information on your site, they’ll be able to checkout even faster the next time they make a purchase.
An eCommerce Solution for any Business Need. As the technology is advancing, retail industry perceives a change in their services.
Zoondia, Top IT service providers in India, positively impacts the business of e-commerce and retailers, thereby enhancing them to attract and retain their long-run customers.
Even if some industries got affected really badly due to pandemic some of the sectors had high opportunities for growth. Mobile app development was one of the most profitable industries during the time of the pandemic.
For more enquiries drop a mail to poorna.d@zoondia.com
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As the Top E commerce and Retail App Development Company in Qatar, Zoondia understands that the availablity of high-speed mobile and landline internet all contribute to an environment conducive to e-commerce adoption.
The provision of e-commerce services from portal development to payment gateways are yet to reach its full capacity in US, and there is room for the development of the sector with the right solution providers. Choosing the expert help of Zoondia, the Best web and mobile app development company in India, can provide a cost-effective and efficient solution that promotes your long-term growth to scale up or down as needed.
